Soft Plastic Lures

Expanding upon the Ned Rig idea, the plump Giant TRD flawlessly combines with the Mag ShroomZ to form an oversized bait-worm combo with a proven de...

These soft plastics are perfect for both freshwater and saltwater fishing. The unique tail design ensures a realistic swimming motion that fish s...

The Hyperlastics Dartspin is a bladed soft bait built for durability, versatility, and consistent fish-catching action in both freshwater and saltw...

Looking for "nail weights" for your soft plastics? These are the original weights that can be added to your lure independently of the Line or Hook....

Engineered with precision, the PrawnstarZ delivers unmatched realism through its ElaZtech® construction, which naturally assumes the horizontal sta...

The Hogy Tuna Grady Protail Paddle Guide Pack combines precision engineering with proven performance. Its refined silhouette and balanced weight d...

The Protail Swim Eel Tail is a premium softbait designed for serious inshore and offshore applications where durability and lifelike action matter....

The secret weapon of Hogy Ambassador Eric "Slappy" Harrison. The 8-inch Slappy Eel has accounted for countless cow stripers over the years. A true ...

The Fish Razr Marlin Dredge Shad Thick Tail is a heavy-duty dredge bait built to withstand extreme offshore conditions. Measuring 11 inches from no...

The best way to buy one of the most versatile and popular tuna casting and jigging lures on the market. The unique action of the RonZ tail hasn't ...

The Lunker City 12 Inch Pre-Rigged Double Hook Slug-Go is a heavy-duty soft stick bait designed for targeting large, hard-fighting predators. Pre-r...