The 9er's Lures 6 Arm 6" Shad & Spinner Umbrella Rigs are heavy-duty trolling rigs designed to imitate a large school of baitfish while adding ...

The 9er's Lures 6 Arm 6" Shad Umbrella Rig is a proven trolling system designed to imitate a tightly packed school of baitfish and draw aggressive ...

The 9er's Lures 6 Arm 7" Eel Umbrella Rig is a proven trolling presentation designed to imitate a large school of baitfish and trigger aggressive s...

The 9er's Lures Kayak 4" Shad Umbrella Rigs are designed to imitate a tightly grouped school of baitfish, creating a realistic trolling presentatio...

The Acme Atom Atomizer Popper is a versatile saltwater lure designed to produce aggressive surface disturbance and attract powerful predatory gamef...

The Acme Atom Striper Swiper is a classic saltwater topwater popper with a proven history of attracting aggressive strikes from striped bass and ot...

The Acme Kastmaster Kit includes six of the most proven casting spoons ever made, giving anglers a versatile selection for targeting a wide variety...

The Acme Kastmaster Spoon Lures are versatile casting spoons known for exceptional casting distance and a balanced swimming action that performs ef...

The Acme Kastmaster w/ Tube Chrome combines the proven swimming action of the original Kastmaster spoon with the added attraction of a colorful sur...

Strong enough for big game fish, the Ahi 6" Cedar Plug delivers realistic action and durability. Built with a lead bullet head and brass tube inser...

The Ahi Live Deception Cedar Plug Daisy Chain combines the proven fish-catching power of traditional cedar plugs with the added attraction of a rea...

This soft-plastic lure mimics the natural movement of a sand eel with remarkable precision. When worked slowly across sandy bottoms, it creates a b...

The Al Gag’s Whip-It Fish Swimbait is a proven soft plastic lure designed to produce strong, fish-attracting action for striped bass and other pred...

The Fish Snax Super Snax is a 9.5 inch soft plastic lure designed for both inshore and offshore fishing applications. The long, slender profile pro...

The Andrus Parachute Jig is a time-tested trolling lure that has earned its reputation as one of the most effective presentations for striped bass ...

Aquatic Nutrition Bloodstream Top Predator Shark Chum is a blood-based attractant system formulated specifically for shark fishing and other top-pr...

Bunker Oil or Menhaden Oil is considered by many to be the number one saltwater fish attractant. Bunker, Menhaden, Pogies, whatever your local di...

The Asylum Jigz Blackfish Bugz Jigz are premium tautog jigs engineered specifically for serious blackfish anglers who demand strong hook-up perform...

The Asylum Jigz Blackfish Bugz Jigz are premium tautog jigs engineered for anglers who need dependable hook-up performance and precise bottom contr...

The Backwater Custom Baits Poison Tail Jigs are compact 1/4 oz fluke jigs designed with a line-forward configuration for controlled presentations c...

The ORC stands as a premier choice for serious tuna anglers seeking a compact yet substantial offering. At 10 inches and 6 ounces, this unrigged tr...

Engineered for serious tuna anglers, this 10 inch trolling lure from BahamaLure delivers proven performance in multiple applications. The 3 oz weig...