Products

The Hundo showcases an anodized aluminum frame in a sleek gunmetal grey color, expertly machined from solid bar stock on the cutting-edge 9 axis ma...

Take a trip down memory lane with the Bates Fishing Co.'s latest "O. G." reel. It pays homage to the classic baitcasters that sparked the fishing p...

The Bates Salty Hundo Baitcasting Reel delivers professional-grade performance engineered for demanding saltwater conditions. Its gunmetal grey ano...

The Salty Hundo'50 builds on a proven platform with reinforced construction designed for harsh saltwater use. Retaining its compact, ergonomic 150 ...

The 31-Bead Chain Swivel 4.6mm is a proven terminal tackle component designed to maximize lure action while virtually eliminating line twist. Const...

Designed to pair perfectly with Berkley® Gulp!®, the Fusion19™ Bucktail jig features quality components that are ideal for fishing with your favori...

Berkley Gulp Alive Saltwater Attractant is a concentrated fish attractant designed to enhance the effectiveness of soft plastics, hard baits, ...

The Berkley Gulp! Jerk Shad is a soft bait designed to imitate threadfin shad and other slender forage species commonly targeted by saltwater preda...

This Gulp! soft bait features a classic grub profile with a ribbed body and a dynamic curly tail designed to produce consistent swimming action. Bu...

This Gulp! sand eel soft bait features a realistic elongated profile that closely matches the shape and movement of live sand eels. The soft, flexi...

The Berkley Gulp! Saltwater Sandworm is a highly effective artificial bait designed to imitate natural marine worms while delivering the scent, tas...

Berkley Gulp! Saltwater Surf Bytes Baitfish are designed to mimic common surf forage with a durable, scent-infused soft plastic that performs in ...

Berkley Gulp! Saltwater Surf Bytes Strips are designed for surf anglers who need a durable, customizable bait that performs in tough conditions. Th...

Ideal for all saltwater species! Swimming tail action irresistible to fish. Lifelike detail and appearance. Berkley Gulp! Saltwater baits are made ...

Berkley Gulp! Alive Swimming Mullet are finally here! Now you can buy Gulp Swimming Mullet in bulk. Not sure why it took so long to happen but be h...

The Berkley Mini Line Spooler offers a compact and efficient solution for spooling fishing line directly onto your reel. Its clip-on design attache...

The Berkley PowerBait Chop Block is a soft glide bait built with a tall, broad profile that closely matches natural forage. Its versatile action al...

The Berkley Nessie Soft Glide Bait is designed to make glide bait fishing more accessible while expanding versatility for experienced anglers. Its ...

Berkley ProSpec Chrome 5x20' Metered Braided Line is designed for anglers who need precise depth and distance control in offshore applications. The...

Berkley ProSpec Chrome Hollow Core Braided Fishing Line is built for offshore anglers needing reliable performance in big game applications. This h...

ProSpec Chrome monofilament delivers the reliability you need on the water. Tested and trusted by professional Captains and Guides, this line combi...

Berkley Trilene Big Game Monofilament Fishing Line is a proven, heavy-duty mono known for strength, reliability, and value. Widely used in both fre...

The Berkley Vertical 6 Rod Rack is a space-saving storage solution designed to securely hold up to six complete rod and reel combos. Its vertical l...

Berkley X9 Braided Fishing Line is a high-performance PE braid designed for anglers who need a thin, smooth line for offshore applications. Its 9-s...