The Savage Gear 3D LT Soft Shine Glide Bait is a realistic soft-bodied swimbait designed to imitate large baitfish and trigger aggressive strikes f...

The Savage Gear 3D Mack Stick Mackerel Lure is a slow-sinking hard bait designed from a 3D scan of an actual mackerel to create a realistic profile...

The Shimano Current Sniper Jerkbaits are versatile saltwater lures engineered for long-distance casting and realistic baitfish presentations when t...

The Shimano Current Sniper Sinking Stickbaits are versatile saltwater lures designed for long-distance casting and realistic baitfish presentations...

The Shimano Current Sniper Splash Walk Topwater Stick Bait is a heavy-duty saltwater lure designed to trigger aggressive surface strikes from power...

The Shimano Gravitator 220SS brings advanced glide bait performance together with innovative casting and action-control technology. Built with Shim...

The Shimano HD Orca Flash Boost Topwater Stick Baits are heavy-duty offshore lures engineered for targeting powerful surface-feeding gamefish such ...

The Shimano Ledge Runner Trolling Lures are heavy-duty offshore plugs engineered for versatile depth control, stable swimming action, and dependabl...

The Shimano Ocea Bomb Dip 170F Flash Boost Topwater Poppers are premium offshore lures engineered to trigger explosive surface strikes from tuna an...

The Shimano Orca Bubble Chamber Topwater Popper features a unique design that forces water through its internal chamber, shooting bubbles out the t...

The Shimano Pop Orca Slim Topwater Popper is a long-casting offshore surface lure designed to target tuna and other aggressive pelagic predators. F...

The SP-ORCA FB features Shimano's innovative FLASH BOOST system, which suspends foil on internal springs for constant flash and realistic baitfish ...

ESPADA-S (sinking) The Espada-S (sinking) descends about a foot a second just like a dead bait fish.  A faster sink can be achieved by using heavie...

The Strategic Angler Espada Series Sinking Stick Bait is a premium offshore casting lure designed to imitate large pelagic forage such as Pacific s...

The Strategic Angler Frantic Series is a versatile subsurface lure inspired by the profiles of sardines and ballyhoo, two important forage species ...

The Strategic Angler Naia Series is a versatile sinking lure that blends characteristics of a stickbait and a jig, offering dynamic movement throug...

The Proteus series is the latest offering by StrategicAngler® for 2021.     After many morphs, the PROTEUS series is finally born.  PROTEUS 80 Len...

The Hog Father Jr. is a 7-inch glidebait developed in partnership with Tater Hog Custom Lures to replicate the proven design of the Original Hog Fa...

The Strike King Potbelly Colorado & Willow Blade Spinnerbait delivers proven spinnerbait performance at an exceptional value. Built with qua...

Experience the value of Strike King's Potbelly Colorado Blade Spinnerbait, complete with a single nickel blade. With top quality components tha...

The Super Strike "Heavy" Little Neck Poppers are weighted sinking plugs designed for exceptional casting distance and versatile presentations in de...

The Super Strike Bullet Stubby Needlefish Heavy 2-1/2 oz is a long-casting surf lure built for anglers who refuse to let wind, rough conditions, o...

The Super Strike Heavy Super "N" Fish Needlefish Lures are weighted needlefish-style plugs designed for long-distance casting and deeper presentati...